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Ballot Measure W: Business Tax Equity and Flexible Tax Holiday

At the June 21, 2022 City Council meeting, staff presented to City Council a proposed Voter Ballot Measure for the November 8, 2022, General Election to accomplish the following:

  1. Restructure non-cannabis business license tax rates and charges, to improve tax equity among all business sizes, with the aim of achieving an overall net revenue neutral result, designed to reflect current best practices and to recognize the impact of home-based businesses and the new “gig” economy.
  2. Provide a flexible Tax Holiday period for unlicensed, past due, or under-assessed businesses to obtain a valid business license or satisfy unpaid or unassessed taxes.
  3. Align with closely associated provisions of the City of Santa Ana’s Business License Tax Code, Santa Ana Municipal Code (“SAMC”) Chapter 21.

Provided below is the ballot language as it will appear on November 8, 2022.

MEASURE "W": SANTA ANA BUSINESS LICENSE TAX
EQUITY AND FLEXIBLE TAX HOLIDAY MEASURE
Yes
Shall Chapter 21 of the Santa Ana Municipal Code be amended to restructure non-cannabis business license tax rates within the City of Santa Ana to improve tax equity among all business sizes, reflect current best practices, recognize the impact of home-based  businesses and the new "gig" economy, and to provide a flexible tax holiday period for unlicensed, past due, or under-assessed businesses, with the intent to have a revenue-neutral fiscal impact to the City?  No

In conjunction with the aforementioned ballot language pursuant to state law, the City Council introduced an ordinance, which corresponds to the measure.  Both the resolution and ordinance contain additional pertinent information associated with the measure.  A copy of the resolution and ordinance can be viewed on our website using the button link below.

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