Involvement levels for partners and sponsors
Involvement levels
We offer three levels of involvement for partners and sponsors: foundation, headline, and title. Partners can contribute through a combination of in-kind and financial support, while sponsors are required to provide financial contributions.
Contribution amounts vary based on the estimated attendance for each event, classified as follows:
- Standard (about 2,000 or less participants)
- Main (between 2,000 - 15,000 participants)
- Grand (15,000+ participants)
View the full list of events and program offerings, along with their corresponding categories here.
Foundation level
| Per event basis | Benefits | or | Annual Basis | Benefits |
| Standard event:
$500 -$1,499 Main event: $1,500 - $3,999 Grand event: $4,000 -$7,999 |
|
$5,000 - $14,999
Lower end of range accounts for an annual package with your choice of 3 standard events and 3 main events. |
• All per event items for each of the 6 events • Logo placement on City’s annual partners webpage for duration of year • Ability to participate in additional program services at Recreation Centers for duration of year (only available to partners) • COSAS newsletter mention • Recreation email blast mention • Logo placement on partner recognition page in CULTURA magazine |
Headline level
| Per event basis | Benefits | or | Annual Basis | Benefits |
| Standard event: $1,500 -$3,999
Main event: $4,000 - $7,999 Grand event: $8,000 -$14,999 |
• 10x20' booth space and all other per event foundation level items listed above • Directional signage to booth activation with logo placement • 2 stage mentions at event • Pre-event social media thank you post with logo placement on @santaanaparks • Inclusion in community engagement event activity • Inclusion in community engagement event activity |
$15,000 - $34,999
Lower end of range accounts for an annual package with your choice of 4 standard events and 3 main events. |
• All headline per event items for each of the 7 events and all annual foundation level benefits • Pre-event social media story takeover on @santaanaparks • Personalized agency specific thank you reel on @santaanaparks • On stage promotion at each event (approved script or media placement based on event) |
Title level
| Per event basis | Benefits | or | Annual Basis | Benefits |
| Standard event: $4,000 - $7,999
Main event: $8,000 - $14,999 Grand event: $15,000+ |
• 10x30' booth space and all other per event headline level items listed above • Organization listed on marketing materials, with logo placement, as a named partner of the event (flyers, posters, banners, etc.) • On stage promotion at each event (approved script or media placement based on event) • Partnership recognition on City issued press releases for event |
$35,000+
Lower end of range accounts for an annual package with your choice of 4 standard events, 3 main events, and 1 grand event. |
• All title per event items for each of the 8 events and all annual headline level benefits • Logo placement on City’s event announcements to SAUSD through Peach Jar newsletter • Logo placement partner slide displayed on Santa Ana Stadium marquee |
Examples of partner in-kind contributions
Value of in-kind contributions will be assessed prior to event date and incorporated into partnership agreements
- Food and beverage
- SWAG items with added City of Santa Ana logo
- Providing staff/ volunteers on the day of the event
- Event components (inflatables, arts, crafts station, etc.)
- Entertainment (face painters, balloon artists, DJs, games, etc.)
- Event specific items (Easter eggs, decorations, balloon arches, photo booths, etc.)
Full partnership / sponsorship deck available here
For any questions or inquiries please contact the Community Engagement team at parksandrecreation@santa-ana.org or (714) 571-4207.